Program Summary

Pharmaceutical Marketing and Management

CIP Code: 51.2011

Description: A program that combines the study of basic and pharmaceutical sciences with marketing and management studies; and that prepares individuals for careers in pharmaceutical sales, marketing, management, and related fields within the health care industry. Includes instruction in biology, chemistry, pharmaceutics, pharmacology, health care systems, issues and structure of pharmaceutical industry, management, pharmaceutical marketing, pharmaceutical and medical product management, and legal issues.